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Strategy

Take the lead with an ambitious vision and a distinct plan.

In disruptive times, preparedness is essential. Let our strategists and enterprise architects refine your vision and help you unlock your organization’s digital potential. With the right guidance, you can approach your digital future with a clear plan, the flexibility to adapt, and a path to success. From vision to value.

Digital transformation – if done right – enables organizations to stay ahead in this fast-paced world: be more agile, scale more easily, be better prepared and protected.

Roeland Tegenbos

CEO & Business Designer

The compass of your business

Vision and strategy

A compelling vision and actionable strategy act as your business compass. At Craftzing, we excel at defining a clear, engaging vision: challenging assumptions, inspiring innovation, fostering alignment and building support. We translate this vision into a well-crafted strategy that maps the path forward. Together, vision and strategy provide direction, unify teams, and ensure that every decision and initiative drive you toward your long-term goals, empowering your business to navigate change with confidence ànd purpose.

Thoughtfully anticipating

Foresight: the art of being prepared

Be ready for every next move. Our strategists support you with scenario planning and identifying future opportunities. Foresight is the art of being prepared: it empowers business leaders with the vision to stay ahead, adapt quickly, and turn future possibilities into today’s competitive edge.

How to design your organization

Enterprise architecture

Aligning technology, people, and processes can be a real challenge. Our enterprise architects provide a strategic framework to get a holistic view of your systems and workflows, enabling agile adaptation to change and fostering innovation. In today’s complex landscape, setting the right priorities and designing for long-term business goals is essential.

Exploring new business opportunities

Venturing

Technological advancements empower organizations to expand beyond their traditional boundaries. Venturing is the art of exploring and capitalizing on new business opportunities that drive growth and innovation. Our strategists and intrapreneurs can guide your organization with a strategic approach that fosters resilience and adaptability, enabling you to remain competitive in an ever-evolving market.

Our focus

How we’ll help you

For 12 years, our business consultants have been guiding organizations through their digital transformation. From digital strategy and an ambitious business plan to technological architecture, our experts lay the foundation for sustainable growth and a strengthened competitive position for your organization.

Building a value-driven strategy

Vision & digital strategy

Our business strategists inspire you with a razor-sharp vision and translate your ambitions into a future-oriented digital strategy.

Thanks to profound technological insights, we know how to include the right digital initiatives that create value for your organization and your target audience.

Wim Walraevens

Digital Architect

  • Strategic foresighting
  • Strategic planning
  • Defining new value spaces

Partners in crime, for life

Trusted advisor

Because digital transformation is about your entire organization, we’re here to guide you with more than just digital expertise. Our business advisors can also assist you with the legal, technological, and operational aspects of your digital project.

As a trusted advisor, we stand by our clients' side to pave the way toward a successful digital future.

Roeland Tegenbos

CEO & Business Designer

  • Long-term partnerships
  • End-to-end unburdening
  • Advice and guidance
  • Years of business expertise

Rethinking business models

Business & ecosystem design

Unpredictable user behavior and disruptive innovations force business managers to think ahead and react quickly to unexpected events.

By reimagining your business as a platform and ecosystem, we redefine the potential of your organization and discover new opportunities.

Kenneth Roelandt

Head of Strategy

  • Platform strategy
  • Business modelling
  • Marketplace strategy
  • Digital ecosystems

A solid business architecture

Platform & data architecture

Technology must be inherent to your business strategy. Our strategists and architects help you determine the systems, components, datasets, privacy, and security standards that provide answers to existing challenges and new opportunities.

A solid, scalable infrastructure is the engine behind your digital growth and protects you against sudden changes.

Dr. Maarten Vanhoof

Head of Data

  • Modernizing current infrastructure
  • Technology as an enabler
  • Added value of platformization

How to design your organization

Enterprise architecture

Our enterprise architects render a holistic view of your systems and workflows, enabling agile adaptation to change and fostering innovation.

Enterprise architecture is the bridge between vision and execution, ensuring every system and strategy aligns to drive sustainable growth.

Roeland Tegenbos

CEO & Business Designer

  • Organization desin
  • TOGAF
  • Objective key results
  • Capability mapping

Building an inclusive organization

Digital inclusion

25% of the European population experiences difficulties when using digital products. Is your organization already prepared for the European Accessibility Act? Or do you still need to take action when it comes to accessibility and digital inclusion? Our certified experts will fully assist you. With their help, you will not only reach everyone within your target audience, but also take a leading role in the digital world.

Making informed decisions

Data strategy & machine learning

What is the potential of data for your organization? How can targeted use of data provide a competitive advantage, optimize processes, or improve the experience for your target audience? Why is a good data governance important? Our data experts will work with you to accomplish a good data analysis, answer these and other questions in a data strategy and make your goals tangible with a feasible data project.

Got a project in mind?

With our team-as-a-service approach, we’d love to help. A complementary team is ready to transform your business challenges into an impactful digital solution.